The Content Marketing Pyramid

The Content Marketing Pyramid is a framework to develop & execute your content marketing Strategy.

Being in charge of content marketing can feel like you’re trying to simultaneously conduct an orchestra, host a wedding, and put on a Broadway show. and while you’re juggling editorial calendars, tight budgets, inadequate resources, and ambiguous metrics, you also have to keep the c-suite and sales happy and consistently meet the insatiable content demands of your customer audience.

 

The Content Marketing Pyramid Strategy:

  • Improves your focus with an organized strategy that establishes clear goals and priorities
  • Stretches your budget by making each piece of content work harder
  • Increases your production capacity by making more efficient use of valuable resources

So That you Can:

  •  Create a predictable stream of successful content
  • Engage your buyers
  • Drive pipeline activity for marketing and sales

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